Effective Electrification and Consumer Marketing
Electrification Go-to-Market Strategies
DML provides go-to-market (GTM) strategic marketing and business expansion services for the evolving E-mobility marketplace.
We help EV charging and technology services providers develop new partnerships and expand business services across the automotive ecosystem, utility, fleet, commercial, and residential.
DML helps EV marketers identify and reach consumers for EV sales acquisition and retention and incentive programs.
Accurate Consumer Credit-Risk Audience Targeting
DML provides prescreen credit qualified audience targeting in a cross-channel solution program.
Prescreen data isolates individual audiences that are credit qualified by bureau information such as credit score, lease, and loan payments, and vehicle affinity for "in-market purchase cycle" financial position.
We accurately reach individual prescreen targeted audiences with consistent and timed messaging to power offline and online firm offers of credit and digital campaigns. Facebook and Instagram ads are displayed only to intended credit-qualified lease and subprime/prime direct mail list matched audiences.
This provides marketers with a precise individual targeting approach - not inaccurately modeled, demographic or generic audiences. Eliminates wasted spending on audiences who recently purchased a vehicle or cannot be financed.
Only prescreen credit-marketing lists reach audiences by actual credit score, lease and loan position, and high APR loan holders. Prescreen data is derived from national credit bureau files and requires compliance oversight and credentialing.
Customized Mobile Engagement
DML provides modern and relevant mobile solutions to improve lead generation and consumer engagement. Consumers are interested in connecting but do not want the hassle of downloading new apps. We have sophisticated technology solutions that are 100% controlled by the consumer to improve lead generation engagement and customer interactions driven from multiple channels while meeting TCPA requirements.
Mobile technology is customized for your unique application engagement needs, full API integration for variable intelligence, real-time reporting, and scalability for sophisticated operations.